Top 7 U.S. Trade Shows to Help Launch a New Tech Company
Launching a new tech company isn’t just about building a game-changing product—it’s about getting it in front of the right people. From media and investors to industry insiders and future customers, the best trade shows offer high-impact visibility and networking all in one place.
If you're planning a product debut, looking for strategic partners, or just need to build buzz, these seven U.S. tech trade shows are essential for making a strong first impression.
1. CES (Consumer Electronics Show) – Las Vegas, NV
Best For: Consumer electronics, smart tech, AI, health tech
Website: ces.tech
CES is the world’s most influential tech event and the perfect place to debut innovative consumer technology. With over 100,000 attendees, including media, investors, and buyers, this is the show that can instantly put a startup on the map.
2. TechCrunch Disrupt – San Francisco, CA
Best For: Startups, SaaS, apps, investor exposure
Website: techcrunch.com/events/disrupt
TechCrunch Disrupt is a magnet for startups and venture capitalists. From panel discussions with top founders to its famous Startup Battlefield pitch competition, it’s one of the most strategic shows for raising funds and getting press.
3. SXSW (South by Southwest) – Austin, TX
Best For: Creative tech, digital media, AI, experiential apps
Website: sxsw.com
SXSW may be known for music and film, but its tech and interactive track is where innovation shines. With a unique blend of creativity, emerging tech, and marketing, it’s ideal for brands with a bold, culture-driven vision.
4. Collision (U.S. Edition) – Las Vegas, NV (New for 2025)
Best For: SaaS, fintech, health tech, enterprise platforms
Website: collisionconf.com
Collision, one of North America’s fastest-growing tech conferences, is launching a U.S. edition in 2025. Known for attracting high-level speakers, media, and decision-makers, it’s a great platform for visibility, networking, and momentum.
5. AI Summit – New York, NY
Best For: AI, automation, big data, machine learning
Website: newyork.theaisummit.com
The AI Summit is one of the most targeted events for artificial intelligence and machine learning. With a strong focus on enterprise applications, this show is where new AI startups can connect with buyers, CTOs, and corporate innovation teams.
6. NAB Show – Las Vegas, NV
Best For: Streaming platforms, VR/AR, creator tools
Website: nabshow.com
If your product relates to content, media, or broadcast tech, the NAB Show is the industry standard. It draws creators, technologists, and buyers all interested in the tools powering storytelling and digital communication.
7. RSA Conference – San Francisco, CA
Best For: Cybersecurity, blockchain, identity management
Website: rsaconference.com
Security is top of mind for every modern tech company. RSA Conference is the most respected cybersecurity event in the U.S., offering a launchpad for startups solving challenges in data privacy, encryption, and secure communications.
Stand Out With the Right Event Staff
No matter how great your product is, the first impression is often made by the people representing your brand. At Eleven8 Event Staff, we specialize in providing dynamic, well-trained brand ambassadors for tech companies at major U.S. trade shows.
Our team knows how to engage the crowd, qualify leads, and create meaningful touchpoints that drive real results.
Launching a new company? Let us help make sure your first impression sticks.
👉 Learn more at elev8.la
