MLB All-Star Game Staffing for FanFest, Derby and Game Day

Event staff for brands at MLB All-Star Week: All-Star Village (formerly FanFest), Home Run Derby and game day teams, suite hosts and check-in staff trained for the league's biggest summer event.

Staffing All-Star Week Around the Village, Not Just the Game

Taking part in MLB All-Star Week? We supply the people behind brand programs across the whole week: booth staff and product demo staff for the fan festival, brand ambassadors for the Home Run Derby and game day, hostesses for suites and client events, and street teams for the neighborhoods around the ballpark. The 2027 All-Star Game is at Wrigley Field in Chicago on Tuesday, July 13.

Most of the week's audience never sets foot in the ballpark. The fan festival that used to be called FanFest now runs as the All-Star Village, and in Philadelphia in 2026 it drew more than 111,000 visitors over four days at the Pennsylvania Convention Center, far more than the game itself can seat. It is a family crowd on summer vacation: children chasing autographs and trying batting cages, parents with time to stop, grandparents who saw their first All-Star Game decades ago. Brands that staff only for Tuesday night miss most of the people they came to reach.

The week also has distinct stops, and each needs its own team. The Village opens on the weekend, when the prospects' Futures Game and the MLB Draft also fill the calendar; Monday night belongs to the Home Run Derby, a prime-time show with a younger, louder crowd; and the game itself is on Tuesday. Suites and clubs are busy on both nights, and hotels and restaurants host client events around them. We plan headcount day by day, with the same core people moving between venues, so your brand looks consistent all week.

In 2027 the ballpark itself deserves attention. Wrigley Field is a century-old park in a dense neighborhood, with fewer seats than modern stadiums, limited premium space and very little parking. Fans arrive by train and on foot, the streets and rooftop venues around the park become part of the event, and a July storm off the lake can push everyone under cover at once. We staff Wrigleyville activations with people who know how that neighborhood works on a big night.

Unlike October baseball, All-Star Week is set years in advance, so there is no reason to wait. Send us your dates, venues and roles, and a quote comes back with staff to choose from. Booking in the spring gives you the best of the host city's experienced people before the summer calendar fills.

Eleven8 event staff team briefed before a summer fan festival

How We Run Your All-Star Week Activation, Village to Final Out

All-Star Week is really three events in one host city: a family fan festival that runs for days, a prime-time home run contest and a nationally televised game, with a steady stream of client entertaining around all three. Each draws a different audience and asks something different of your staff. Every Eleven8 team at the All-Star Game works to our 11-step event process, the same one we use at every major event, adapted here for a week that is fixed years in advance and can be planned properly. Because the host city and dates are set so early, we recruit and trial your team in the spring, run briefings in the weeks before, and use the week itself for what matters: welcoming families at the Village, keeping pace with the Derby and hosting guests well on game night. The same core team moves between venues, so your brand looks and sounds the same on Saturday morning and Tuesday night.

Your account manager takes charge once the booking is confirmed, with offsite operations management included at no additional cost. Channels for your team and ours open well before July, and we use them to settle Village booth rotations, Derby and game-night positions, suite assignments and guest-list procedures early, so the week itself runs on a plan everyone already knows by heart, from your brand team to the newest member of ours.

On each day of the week, staff clock in by geo-location, walk their part of your footprint, whether a booth on the Village floor, a stand outside the ballpark or a suite corridor, and are in place before doors open. A live channel connects everyone across every venue, so a rush after an autograph session or a storm delay on Derby night is handled at once.

1 standby per 8 staff members — briefed backups at no additional cost for every day of the week, from the Village's first morning to Tuesday's final out
Geo-located clock in & out — proof your crew is in place at the Village, the ballpark or an off-site venue before doors open, even when a day changes venue midway
Dedicated account manager & on-site supervisors — at every venue you activate during the week, from the convention hall floor to the suite level
Post-week recap & individual staff performance reports — day-by-day results for the Village, Derby night and game day, so you can see where the week's audience really was

11 Steps for a Successful All-Star Week Activation

Our process, applied to every day of All-Star Week
1
Pre-Week Coordination
Client and crew channels open in the spring. Village booth rotations, Derby and game-night positions, suite assignments and a shift pattern for every day of the week are confirmed well before the first fan arrives.
2
Arrival
Staff reach their venue ahead of call time each day, whether the Village, the ballpark or a hotel ballroom. Geo-located check-in confirms every person is in place before the public arrives, with backups already close by.
3
Venue Walkthrough
Leads walk each venue before it opens: booth space and routes through the Village hall, stands and plazas around the ballpark, club and suite corridors, restrooms, first aid, exits and the nearest cool-down space for a hot day.
4
Zone Assignments
Managers, captains and leads confirm who covers each booth, demo station, fan zone, club and suite, and move people between venues through the week so the busiest location always has the strongest team.
5
Pre-Event Briefing
A briefing before each shift covers the day's schedule and crowd, the All-Stars and storylines fans will ask about, your brand's messaging, how to engage children and families, and what a good day looks like at each station.
6
Activation Setup
Every booth, demo station, fan zone and suite is stocked, set and tested before doors open, with giveaways counted, devices charged and water ready for anyone working outdoors in July heat.
7
Live Execution
The Village fills with families, the Derby crowd arrives early and loud, and game night brings a full ballpark. Leads follow each crowd in real time and move staff to where lines are forming or families are gathering.
8
Break Rotation
Breaks are scheduled within labor rules and around each venue's peaks, including hydration breaks on hot days, so every station stays covered through autograph sessions, the Derby rounds and the game.
9
On-Site Resolution
Leads handle any problem quickly and quietly, away from fans, families and cameras, from a lost child near your booth to a stock shortage before an autograph line or a guest missing from a suite list.
10
Breakdown
Each space is cleared and secured to your specification and the venue's rules at the end of each day, with Village booths reset overnight and ballpark spaces cleared after the final out.
11
Post-Event Debrief
Credentials returned, team debriefed, and each day's numbers and observations sent to your account manager before the next day begins, so the plan for Tuesday reflects what the weekend showed.

Who Works Your All-Star Village and Game Day Activation

Eleven8 staff welcoming families at a fan festival booth

Our All-Star Village and week staff run your space at the fan festival and the events around it. On the Village floor they manage lines for interactive experiences and autograph sessions, guide families through your booth, and keep the space tidy and inviting through long summer days. On Derby night and game day they move to your ballpark and street-level activations. They know the All-Stars and the week's storylines, are patient with young fans, and keep the same energy from the first morning to the final out on Tuesday.

Brands Activating at the All-Star Village With Eleven8

Our All-Star Week teams work with apparel brands, consumer goods companies, beverage brands, technology companies, banks and card issuers, and entertainment brands, along with the agencies that build their fan experiences. Some take a large space at the Village, some host clients in a suite on Derby night, and others run street teams around the ballpark all week. They all need staff who follow baseball, know this year's All-Stars and are at ease with a crowd full of families.

Versace MLB All-Star Game staff
TikTok MLB All-Star Game staff
Fortune MLB All-Star Game staff
NASCAR MLB All-Star Game staff
Christian Dior MLB All-Star Game staff
El Pollo Loco MLB All-Star Game staff
Sephora MLB All-Star Game staff
Domino's Pizza MLB All-Star Game staff
Got Milk MLB All-Star Game staff
Bottega Veneta MLB All-Star Game staff
Stella Artois MLB All-Star Game staff

Eleven8 is an independent staffing agency - not affiliated with, endorsed by, or sponsored by Major League Baseball, any MLB club, the All-Star Village or any host venue. "MLB All-Star Game", "Home Run Derby" and "All-Star Village" are trademarks of their owners and are used here only to describe where our staff work. We provide event staff to the brands and agencies activating during All-Star Week. All marks belong to their owners and are used for identification only.

All-Star Week Event Staff Who Understand Baseball's Summer Showcase

All-Star Week is baseball without a rivalry. Fans in a dozen different jerseys stand in the same line, cheer the same home runs and take the same photos, and the mood is closer to a summer festival than a pennant race. That openness is good for brands, as long as the people representing them match it: warm, quick with a conversation about this year's All-Stars, and happy to spend a minute with a child holding a new glove.

The same approach carries over to other midseason showcases, including the NBA All-Star and NHL All-Star Game weekends, and to the far tenser atmosphere of the World Series in October. When the game was in Philadelphia in 2026, it was played in the same South Philadelphia sports complex as Lincoln Financial Field, where our Philadelphia event staff work through the year.

What Eleven8 Brings to All-StarWeek

Built for the Celebration of Baseball — Not Just the Business of It

Only the top 3.5% of applicants join our roster, and for All-Star Week we choose people who love baseball and like people. They know the All-Stars, the storylines of the first half and the history of the host ballpark, and they bring warmth rather than a sales script to a crowd that came to enjoy the game together. That is what makes a family stop at your booth, and what makes them remember it, and talk about it, on the drive home.

Multi-Venue Coverage Across the Village, the Derby, and the Ballpark

All-Star Week spreads across several venues: a convention hall for the Village, the host ballpark for the Derby and the game, and hotels, restaurants and streets across the city for everything else. We staff and brief a team for each venue under one account manager, and move people between them as the week goes on, so your brand shows up the same way on the Village floor on Saturday morning as in a suite on Tuesday night, with nobody having to relearn the brief.

Family-Ready Engagement for Baseball's Most Inclusive Event

The All-Star crowd is younger and more family-heavy than any other big baseball event, with first-time fans and three generations of one family often in the same line. Every Eleven8 team member at All-Star Week is chosen and briefed for that: patient, upbeat and appropriate, as comfortable helping a nine-year-old through a batting challenge as looking after a client in a suite that evening. Parents notice that care, and so do the clients watching from above.

Fully Insured & Ready for the Operational Scope of All-Star Week

Our teams are fully insured and ready for the practical side of a multi-day summer event: convention-hall load-ins and overnight resets, outdoor fan zones in July heat and sudden storms, a busy Derby night and a packed game night back to back, and a week of long days in one host city. We plan staffing, breaks, hydration and transport home for all of it, before the week begins.

Home Run Derby Night — A Staffing Environment Unlike Any Other MLB Event

Derby night is its own event: a prime-time contest with a pregame fan experience that runs longer than a normal game's, a younger, louder crowd and an atmosphere closer to a concert than a ballgame. Our Derby teams are briefed for exactly that, with energy for the long pregame window, quick interactions once every swing pulls attention back to the field, and the stamina to finish the night as strongly as they started it, long after the last swing of the final round.

Present Across the Entire All-Star Week Arc — From the Village's Opening Through the Final Out

All-Star Week asks for five or more days of consistent work across different venues and crowds. Across the whole week your account manager and on-site supervisors stay with your program, adjusting coverage between the Village, the Derby and the game, updating guest lists as plans change, and keeping your standards the same from the first family through the Village doors to the final out on Tuesday night.

Our All-Star Week teams bring real baseball enthusiasm and the flexibility to move between the Village floor, the Derby crowd and a Tuesday night at the ballpark, treating each as its own chance to give fans a moment they keep long after the summer ends. The host city and dates are set well in advance, so request a quote now and lock in the strongest team before the calendar fills.

34,521
Events Staffed
24,821
Active Staff
100%
Fulfillment Rate
83%
Client Retention
31,147
Shifts in 2025
6,988
5-Star Staff Ratings in 2025
320
Captains Trained in 2025
35
Years Experience
Top 3.5% of Applicants
Everyone on your All-Star Week team comes from the top 3.5% of applicants and is chosen for baseball knowledge, ease with families and the flexibility to work the Village, the Derby and the game in the same week. Each goes through our 11-step process training and is matched to a role and a venue before the week begins, because a crowd this broad needs staff who can change tone between a children's batting challenge and a suite.
24,821 Active Staff Across North America
The All-Star Game changes city every year, from Philadelphia in 2026 to Chicago in 2027, and your team comes from the host market rather than off a plane. Because the host city is announced years ahead, we recruit and trial local staff months before July and confirm them early, so the people who meet your guests already know the ballpark, the neighborhood and the quickest way in and out.
One Account Manager, Every All-Star Week Event
One account manager owns your All-Star Week program from the first call to the final recap, across the Village, the Derby, the game and any events around the city. Your team and ours each have a channel of their own, which keeps everyone current as the week unfolds, and offsite operations management is included at no additional cost, however many venues and days your program covers.
Standby Coverage Across FanFest, Derby Night, and Game Day
Every All-Star Week booking includes one briefed standby for every eight staff at no extra charge. The week runs for several days in a row, often in summer heat, and a gap at the Village on Saturday or at the ballpark on Tuesday affects your whole presence. When someone cannot work a shift, a replacement who already knows your booth, your product and the week's schedule steps in straight away, without the rest of the team missing a beat.
MLB All-Star, Convention Floor & Fan Festival Specialists
Our staff bring experience of major league games, fan festivals, convention floors and multi-venue sports weeks. They know that a Village visitor has time to try things and talk, that the Derby crowd wants energy and speed, and that a suite on game night needs calm, attentive hosting, and they can switch between those three settings within the same week without letting their standard slip, even on the fifth long day in a row.
From FanFest Open Through the Midsummer Classic Final Out
Your account manager and on-site supervisors stay with your activation every day of All-Star Week, from the Village's first morning to the final out on Tuesday. When crowds shift between venues, when entry arrangements differ between Derby night and game day, or when a storm moves an outdoor space under cover, we handle it on site and tell you afterwards, without pulling your team into the detail.

Elevate Client Feedback

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Robert N.

Top Notch Service

They were professional. Polite. Hard working. Friendly. And got the job done. Will definitely use them again.

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EK C.

It was a great pleasure that I can work with you. All Elevate members successfully led KCON. I hope everything goes as well in future events as it did this time! If i ever go to LA for events, I will definitely reach out to you :)

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Eugene R.

We were really happy with the team everyone was incredibly helpful and nice to work with. Thank you for selecting such professional people for our event!

Questions About Staffing MLB All-Star Week

How is staffing the MLB All-Star Game different from staffing a World Series or postseason game? +
Almost everything is different. The World Series is short-notice, fiercely partisan and played in October cold; All-Star Week is set years in advance, celebratory and played in July heat. The All-Star crowd mixes fans of every club, with far more families and children, and nobody is rooting against anyone, so ambassadors can be warmer and more playful and suites feel more relaxed. The format differs too. Rather than a handful of games in two ballparks, the week spreads across a multi-day fan festival in a convention hall, a prime-time Home Run Derby, the game itself and a city full of client events, so staffing has to be planned day by day and venue by venue. And because brand activity is dense all week, your staff are competing for attention with many other spaces, which rewards people who can start a good conversation quickly and make a family want to stay for one more game or photo.
Do you staff the All-Star Village separately from the Home Run Derby and the game? +
Yes, each is planned as its own event within one program. The Village is a multi-day festival in a convention hall, with interactive experiences, autograph sessions and long opening hours; it needs booth and demo staff who can keep a space lively all day, plus registration staff for sign-ups and waivers. The Derby is a prime-time show at the ballpark with a long pregame window and an energetic, younger crowd, which calls for ambassadors who work quickly and can be heard over the noise. The game is a more traditional ballpark night, with suites and clubs running alongside concourse and street-level activity. We brief each team for its event, and wherever possible the same core people carry through the week, so your brand feels consistent even as the setting changes around it, from the convention floor to the upper deck.
How do you staff a space at the All-Star Village, the event that used to be FanFest? +
The All-Star Village is the fan festival that used to run as FanFest, held in a convention hall for several days around the game; in Philadelphia in 2026 it drew more than 111,000 visitors over four days. We staff it with booth and demo staff who can run an interactive experience for long stretches, registration staff for sign-ups, waivers and data capture, and production assistants for setup, restocking and the overnight reset. Families stay longer than a typical fan, so we plan for conversations rather than quick handouts, and we schedule rotations so the space never looks tired in the afternoon. Traffic peaks around autograph sessions and on the weekend, and we send you the numbers at the end of each day so you can adjust the next.
What makes staffing the Home Run Derby different from staffing the All-Star Game itself? +
The Derby is a show rather than a game. Fans arrive early for a long pregame, the crowd skews younger and louder, and attention swings to the field with every home run, then drifts back to the concourse between hitters. That makes the pregame window the best time for your brand, with fans in the mood to try things and take photos, and it rewards ambassadors who keep interactions short once the contest begins. It is also a prime-time broadcast, so camera awareness matters on every level of the park. We staff Derby night with high-energy people who can hold a crowd's attention during the build-up, then switch to fast, friendly interactions once the swings start, and we keep a lead watching the running order so your team is at full strength for the moments that draw the biggest crowds.
The All-Star Game moves to a new host city every year. How does that affect how you build a team? +
It helps, because the host city is announced years in advance. Philadelphia hosted in 2026 and Chicago's Wrigley Field hosts in 2027, so we can plan a local team long before July rather than scrambling. Where we already have an established roster, we build on it; elsewhere we recruit and trial local staff in the spring and bring in experienced captains from nearby markets to lead them. Local people matter at an event this tied to its city: they know the ballpark, the neighborhood, the transit and the hotels, and in a place like Wrigleyville that knowledge is the difference between a smooth arrival and a lost hour. Tell us your plans early and we will build the team to match them, city by city and year by year.
How do brand ambassadors engage the All-Star Week crowd effectively across different events? +
By joining the celebration rather than interrupting it. All-Star crowds are relaxed and open: they came to see the best players in the game, often with their families, and they are happy to talk about favorites, snubs and the Derby field. Our ambassadors lead with that, ask fans who they came to see and what they think of this year's rosters, and bring your brand in as part of a good day out, whether through a game, a sample or a photo. At the Village they have time for longer conversations and hands-on demos; around the ballpark they keep things quicker as fans head to their seats. Children get the same attention as adults, which parents always notice, and every ambassador is briefed on your product and the week's storylines before the first shift.
Can you staff off-site All-Star Week brand events beyond the All-Star Village and the ballpark? +
Yes. All-Star Week fills the host city with brand activity: player appearances, client dinners and receptions, media events, fan parties, influencer programs and hotel hospitality. In Chicago in 2027 that will include the bars, rooftops and streets around Wrigley Field as well as downtown hotels and venues. We staff those alongside your Village and ballpark activations, under the same account manager, with hosts, check-in teams, ambassadors and event managers. Many brands treat the off-site events as the heart of their week, and we plan them with the same care as the main events, from the guest list to the last guest leaving.
What experience do your staff have with baseball weeks and fan conventions? +
Between them, our staff have worked major league games, fan festivals, conventions and multi-venue brand programs across North America, and many have worked weeks that combine a convention floor with ballpark nights. That experience covers what makes All-Star Week different: how fan behavior changes between a convention hall and a ballpark, how to keep a booth engaging through several long summer days, how to host a relaxed suite full of clients and their families, and how to stay consistent across five or more days in one city. For each All-Star Week we add what is specific to that year: the host ballpark, the neighborhood around it and the players everyone came to see.

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