Hire Staff For Coachella

Book experienced festival staff for your Coachella brand activation.

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Staff Your Coachella Activation With Proven Festival Talent

Eleven8 connects brands with professionals who know how to work Coachella. Whether you're running a sponsored art installation, VIP lounge, or product sampling campaign, we provide the people who make it happen. Our team handles everything from early setup and credential management to crowd engagement and post-event breakdown. They've navigated the desert heat, managed the weekend one vs. weekend two dynamics, and know how to create experiences that resonate with festivalgoers. Working with brands across beauty, tech, beverage, and fashion, we understand what it takes to cut through the noise and make your activation memorable. From brand ambassadors who connect with your audience to production assistants who keep operations running, Eleven8 gives you the personnel to execute confidently.

Browse our available staff and build a team that matches your brand aesthetic and activation goals. We'll handle scheduling, provide detailed profiles, and ensure everyone shows up ready to work.

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How We Staff Every Coachella LA Show

Every Eleven8 activation follows our proven 11-step event process — built from thousands of trade shows and refined for the demands of Coachella's large-scale, multi-building campus.

From the moment your team is booked, a dedicated account manager oversees your entire activation with offsite operations management included at no additional cost. Pre-show chats run through separate client and team channels so everyone is aligned before a single buyer walks the floor.

On show day, staff clock in via geo-located check-in 15 minutes early, complete a full showroom walkthrough, and are set up at stations 30 minutes before buyer doors open. A dedicated group chat keeps your team connected in real time for instant resolution of on-the-ground logistics across all three buildings.

1 backup per 8 staff members — included at no additional cost

Geo-located clock in & out — real-time confirmation your team is on site across Coachella's campus

Dedicated account manager & on-site supervisors — every show, every building

Post-show recap & staff feedback reports — so you know exactly how your showroom performed

11 Steps for a Successful Show

Our process, every time

1

Pre-Show Chats

Client chat with you + our leads. Team chat with leads + full crew — building and floor assignments confirmed.

2

Arrival

15 min early. Geo-located clock-in confirms your team is on campus before the show opens.

3

Walkthrough

Showroom stations, restrooms, freight elevators, and restricted areas identified.

4

Assignments

Managers, captains, and leads align on showroom and floor assignments across all buildings.

5

Pre-Shift

All hands briefing — show timeline, buyer flow expectations, and how to succeed on the floor.

6

Set Up

Showroom stations and order-writing areas ready 30 minutes before buyer doors open.

7

Execution

Buyers arrive. Leads monitor floor traffic and adjust staffing in real time.

8

Breaks

Leads administer breaks per applicable labor law without dropping buyer coverage.

9

Corrective Action

Any issues handled discreetly by leads — never in front of buyers or clients.

10

Breakdown

Showroom broken down and secured after buyer departure to client satisfaction.

11

Post-Shift

Credentials collected, team debriefed. Captains report show-floor feedback to managers.

Coachella Staffing Types

Brand Ambassadors Production Assistants Event Staff Promotional Teams

Transform your Coachella presence with ambassadors who thrive in festival environments. They excel at building genuine connections with attendees while embodying your brand's spirit—whether at sponsored stages, art installations, or exclusive lounges across the polo fields.

Eleven8’s Clientele

Brands trust Eleven8 for Coachella because we deliver. We've worked with Nike, Netflix, IBM, and dozens of other companies who need their activations staffed with professionals who get it. Our people understand brand guidelines, can think on their feet when plans change, and know how to engage with festival crowds authentically. Whether it's a three-day sampling campaign or managing access to an exclusive artist lounge, our team treats every project with the same attention to detail and discretion.

How to Hire Staff for Coachella

Step 1

1

Contact Us

Inquire through our website or give us a call at 323-426-6910

Step 2

2

Get Quote

We send you a quote and presentation with available staff and experience.

Step 3

3

Confirm

Confirm your event details, select uniform and preferred staff.

Step 4

4

Payment

Make a payment to confirm booking and enjoy your event with your preferred team.

The Best Brand Ambassadors For Your Activation

We match personality types and skill sets to your specific needs—whether you want high-energy extroverts for sampling or polished professionals for VIP hosting.

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Staffing Services

Explore our wide range of staffing solutions

Event Staff

Promotional & Experiential Staff

Trade & Conference Staff

Why Companies Prefer Eleven8 Staffing

Elite Brand Ambassadors

We place only the top 3.5% of applicants across the Empire Polo Club grounds. Our Coachella brand ambassadors bring high energy, cultural awareness, and on-brand charisma to sponsor activations, experiential zones, and brand lounges — connecting authentically with the festival's 125,000+ daily attendees across both weekends.

Experiential Activation Staff

Coachella's brand activations are some of the most photographed and shared experiences in the world. Our activation staff facilitate immersive installations, product sampling, interactive experiences, and social media moments — turning your footprint in the desert into content that travels far beyond the festival grounds.

Festival-Ready Professionals

Working Coachella requires stamina, adaptability, and the ability to thrive in an outdoor desert environment across long festival days. Our staff arrive prepared, professionally presented, and trained to maintain peak performance through the heat and high energy of both Coachella weekends.

Fully Insured & Festival-Compliant

We carry full liability insurance and meet Goldenvoice's and the Empire Polo Club's vendor and staffing compliance requirements. Every team member arrives credentialed and cleared — so your activation is protected and ready to operate from load-in through the final night of Weekend 2.

Full Two-Weekend Coverage

Coachella runs across two consecutive weekends with thousands of sponsor touchpoints each day. We provide consistent, fully staffed coverage for both weekends — managing shift rotations, staff transportation to Indio, and activation continuity so your brand presence never misses a beat.

24/7 Festival Support

Festival activations run from mid-morning through the early hours, and staffing needs can shift fast. Our team is available around the clock across both Coachella weekends for last-minute adjustments, staff replacements, and real-time coordination — keeping your activation fully covered from gates open to gates closed.

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Our Coachella staff show up prepared, stay professional throughout the weekend, and help you execute an activation worth the investment.

34,521

Events Staffed

24,821

Active Staff

101.80%

Fulfillment Rate

83%

Client Retention

31,147

Shifts in 2025

6,988

5-Star Staff Ratings in 2025

320

Captains Trained in 2025

35

Years Experience

Top 3.5% of Applicants

We accept only the top 3.5% of applicants. Every brand ambassador is vetted, trained on our 11-step event process, and matched to your showroom's specific product category and requirements before a single market day.

24,821 Active Staff Across North America

With an established roster of Los Angeles-area staff experienced in trade show and wholesale market environments, we don't recruit for your event — we deploy. No last-minute hires, no unknowns on your showroom floor.

Dedicated Account Manager

From booking through post-market recap, you have one dedicated account manager overseeing your entire activation. Separate client and team communication channels keep everyone aligned — with offsite operations management included at no additional cost.

1 Backup Per 8 Staff, Included

Every activation comes with built-in backup coverage at no extra cost. If someone can't make it, a briefed replacement is already on standby before the market day starts — so your showroom is never short-staffed during peak buyer traffic.

Showroom & Booth Specialists

Staff with hands-on experience in gift, home, apparel, and lifestyle wholesale markets. We understand buyer engagement, order-writing support, product demonstration, and the fast-paced rhythm of multi-day market events across all three buildings.

24/7 Market Day Support

Your dedicated account manager and on-site supervisors are available around the clock throughout Market Week. Offsite operations management is included at no additional cost — every day, every floor, every building.

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Elevate Client Feedback

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Robert N.

Top Notch Service

They were professional. Polite. Hard working. Friendly. And got the job done. Will definitely use them again.

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EK C.

It was a great pleasure that I can work with you. All Elevate members successfully led KCON. I hope everything goes as well in future events as it did this time! If i ever go to LA for events, I will definitely reach out to you :)

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Eugene R.

We were really happy with the team everyone was incredibly helpful and nice to work with. Thank you for selecting such professional people for our event!

Coachella Staffing Questions

                How does the selection process work for Coachella event personnel?
                +
            
                We'll share portfolios showcasing each team member's experience, personality, and past festival work. Want to meet them first? We can set up video calls or in-person meetings so you can find the right energy for your activation.
            
                What backup measures exist for unexpected staffing situations?
                +
            
                Things happen at festivals—someone gets sick, misses their flight, or can't handle the heat. We keep pre-vetted backup staff on standby who can jump in within hours. Your activation won't skip a beat.
            
                What preparation do your personnel receive for Coachella brand activations?
                +
            
                Everyone goes through brand-specific training covering your messaging, products, and activation goals. We also prep them on festival logistics—dealing with crowds, staying hydrated, handling social media requests—all the real-world scenarios they'll face in Indio.
            
                What are your travel logistics for Coachella?
                +
            
                Most of our team is local to Southern California, but for those coming from elsewhere, we coordinate rideshares, hotel shuttles, or provide parking passes. Everyone knows where to be and when—no one's getting lost in the desert.
            
                Could you explain your Coachella booking process?
                +
            
                Start with a quick call where we learn about your goals, space, and vibe. Then we'll send over a proposal with suggested team size, roles, and pricing. Once approved, you'll review staff profiles and we lock in your dates.
            
                How do your personnel handle the unique Coachella environment?
                +
            
                They've worked festivals before, so they know the drill—long days, unpredictable weather, managing enthusiastic (sometimes intoxicated) crowds. But more importantly, they're personable and adaptable, able to shift from high-energy sampling to thoughtful VIP conversations.
            
                What if we need to modify our event personnel selection?
                +
            
                Not the right fit? No problem. Just let us know what's off and we'll find someone who clicks better with your brand. We'd rather swap early than have you settle for someone who doesn't feel right.
            
                What experience do you have with Coachella and major music festivals?
                +
            
                We've staffed Coachella activations for years, plus Stagecoach, Lightning in a Bottle, and other major festivals. Our people understand what it takes to work multi-day events in the desert—from pacing themselves to creating Instagram-worthy moments that extend your brand's reach.