Top SoFi Stadium Staffing

Professional event staff for brand activations at SoFi Stadium.

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Staff Your SoFi Stadium Activation

SoFi Stadium hosts some of LA's biggest events—NFL games, concerts, championships—and Eleven8 provides the staff that makes brand activations work in this environment. We supply professionals who understand stadium operations, from managing suite-level hospitality to running concourse sampling campaigns. Our team has worked Rams games, Chargers games, Taylor Swift concerts, and everything in between. They know the venue layout, security protocols, and how to engage with the diverse crowds that fill SoFi's 70,000 seats. Whether you're activating in the premium clubs, parking lot tailgate zones, or exterior plazas, we connect you with experienced personnel who can execute under pressure.

Review available staff profiles, confirm your event details, and let us handle the logistics of getting everyone credentialed and on-site.

SoFi Stadium Staffing Types

SoFi Stadium Event Staff

Professional ambassadors who represent your brand at concerts, NFL games, and stadium events. They manage everything from suite hospitality to concourse activations, engaging with premium audiences in LA's most impressive venue.

Eleven8 by the numbers
34,521
Events Staffed
24,821
Active Staff
83%
Client Retention Rate
35
Years Experience
3.5%
Applicant Acceptance Rate
6,988
5-Star Staff Ratings in 2025
320
Captains Trained in 2025
101.8%
Fulfillment Rate

Eleven8’s Clientele

Major brands choose Eleven8 for SoFi Stadium staffing because we know how to work large-scale venues. We've supported activations for Nike, Netflix, IBM, and other companies that need reliable people who can handle game-day intensity. Our staff understands brand protocols, manages unpredictable situations professionally, and delivers consistent service whether they're working a 3-hour event or a 12-hour game day. We've built our reputation on discretion and dependability—two things that matter when you're investing in a high-visibility stadium activation.

Annual Events at SoFi Stadium

SoFi Stadium is the most technologically advanced stadium ever built — a 70,240-seat dual-NFL venue in Inglewood, home of the Rams and Chargers, and the centerpiece of Hollywood Park's sports and entertainment campus. Eleven8 staffs all of it.

NFL Game Days — Rams & Chargers Every Fall · Sept – Jan
1
🏈 Biggest Annual Draw
NFL Season — The Los Angeles Rams & Los Angeles Chargers
Annual · September – January · SoFi Stadium, Inglewood CA
SoFi Stadium is the only venue on the West Coast that hosts two NFL franchises — the Los Angeles Rams and the Los Angeles Chargers — making it the most active NFL game day environment in the country by volume of home games per season. Every game day brings up to 70,240 fans from across the largest television market in the United States to Inglewood, with sponsor activation zones, premium club and suite hospitality across multiple distinct premium tiers, concourse brand experiences, and the Hollywood Park entertainment campus surrounding the stadium adding significant pre- and post-game activation real estate. SoFi's double-sided 70,000 square foot video board, dramatic translucent roof, and open-air design create a brand activation environment unlike any other NFL venue in existence. Eleven8's Los Angeles team delivers professional, consistent brand representation across every Rams and Chargers game day from September through the postseason.
Rams Game Days Chargers Game Days Sponsor Activations Premium Club Staff Suite Hospitality Hollywood Park Campus
Stadium Concert Season Year-Round
2
🎵 LA's Premier Stadium Stage
Major Concert Tours at SoFi Stadium
Year-Round · SoFi Stadium, Inglewood CA
SoFi Stadium has rapidly established itself as the premier stadium concert destination in the United States — hosting the world's biggest touring acts across multiple nights in the Los Angeles market. The combination of SoFi's technical production capabilities, its location in the nation's largest entertainment market, and the Hollywood Park campus creating a destination event environment around the stadium makes SoFi concert nights among the highest-profile brand activation opportunities in the country. Brand ambassador, crowd management, and hospitality staffing for any touring production at SoFi.
Super Bowl & Major Championship Events Recurring
3
Super Bowl, College Football Playoff & Championship Events
Recurring · SoFi Stadium, Inglewood CA
SoFi Stadium has already hosted Super Bowl LVI and is firmly established on the NFL's rotation of marquee championship venues. The stadium also hosts College Football Playoff events, major bowl games, and national championship events on a recurring basis. Each championship week in Los Angeles generates some of the most commercially valuable brand activation opportunities in the country — with global media presence, premium sponsor budgets, and the full weight of the Los Angeles market behind every event. Eleven8's experience staffing championship activations at SoFi is unmatched in the Los Angeles market.
Hollywood Park Campus Events Year-Round
4
Hollywood Park Campus — Year-Round Events & Activations
Year-Round · Hollywood Park, Inglewood CA
SoFi Stadium sits within the 300-acre Hollywood Park development — a mixed-use campus that includes the Kia Forum arena, a hotel, retail, restaurants, and extensive outdoor public spaces that generate year-round event and brand activation opportunities independent of SoFi Stadium game days. Hollywood Park's proximity to LAX and its positioning between downtown LA, the South Bay, and the Westside make it one of the most accessible and commercially active event campuses in Southern California. Eleven8 provides event staffing across the full Hollywood Park campus.
FIFA World Cup 2026 — SoFi Stadium Host Venue Summer 2026 · One-Time
5
🌍 FIFA World Cup 2026 Host Venue
FIFA World Cup 2026 at SoFi Stadium — Los Angeles Host City
Summer 2026 · SoFi Stadium, Inglewood CA · Los Angeles Host City
SoFi Stadium is an official FIFA World Cup 2026 host venue and Los Angeles is one of the tournament's marquee host cities. Los Angeles's extraordinary international diversity — with massive communities from nearly every soccer-playing nation on earth, the largest Mexican-American population of any U.S. city, and deep cultural connections to Central American, Asian, European, and African soccer cultures — makes LA the most organically soccer-passionate major market in the entire tournament. SoFi Stadium's position at the center of the entertainment capital of the world, combined with the global media infrastructure already embedded in Los Angeles, means World Cup matches here will be among the most watched and most commercially activated events of the entire tournament. Bilingual staffing in Spanish and multiple other languages is a genuine operational consideration for any World Cup brand activation at SoFi. Eleven8's Los Angeles team is purpose-built for this environment. If your brand is activating for FIFA World Cup 2026 — at SoFi, across Hollywood Park, or anywhere in the greater Los Angeles metro — staffing conversations need to begin now.
FIFA World Cup Staffing →

SoFi Stadium event teams fill up fast — especially during NFL season, major concert runs, and FIFA World Cup 2026. Whether you're staffing a Rams or Chargers game day, a stadium concert, a championship activation, a Hollywood Park campus event, or FIFA World Cup 2026, contact Eleven8 early to lock in your preferred Los Angeles team.

Get a Quote

Build Your Stadium Activation Team

We match staff experience and personality to your specific activation needs—from high-energy promotional roles to polished VIP hospitality.

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Why Companies Prefer Eleven8 Staffing

Elite Brand Ambassadors

We place only the top 3.5% of applicants inside SoFi Stadium. From Rams and Chargers game days to mega concerts and Super Bowl events, our brand ambassadors engage the stadium's 70,000+ capacity crowds with professionalism and energy — delivering your brand message at one of the most iconic venues in the world.

Game Day & Concert Activations

SoFi Stadium hosts NFL game days, championship events, and the world's biggest concert tours. Our activation staff are experienced working high-volume, high-energy environments — facilitating sponsor experiences, product sampling, and fan engagement across the stadium's plazas, concourses, and premium clubs.

Venue-Familiar Professionals

Our staff know SoFi Stadium's layout — from the American Airlines Plaza and the Infinity Screen to the premium suites and field-level access points. That venue familiarity means your team integrates seamlessly into the stadium's event operations from the very first whistle or opening note.

Fully Insured & Stadium-Compliant

We carry full liability insurance and meet SoFi Stadium's and WME | IMG's vendor and staffing compliance requirements. Every team member is background-checked, credentialed, and cleared to operate across all areas of the stadium — from general admission concourses to premium and field-level activations.

Full Event Day Coverage

From pregame plaza activations and tailgate zones to halftime brand moments and post-show receptions, we staff every phase of your SoFi Stadium event. One cohesive team, fully managed, covering every touchpoint across the entire event day — no matter the sport, artist, or occasion.

24/7 Event Support

SoFi Stadium events move fast and staffing needs can shift without notice. Our team is available around the clock for last-minute adjustments, shift coverage, and real-time coordination — ensuring your activation stays fully staffed from gates open to the final fan exit in Inglewood.

Eleven8 provides experienced stadium staff who understand the pace, scale, and standards required for successful SoFi Stadium activations.

How We Run Every SoFi Stadium Event

Every Eleven8 activation at the SoFi Stadium follows our proven 11-step event process — built from thousands of events and refined specifically for the demands of large-scale venue staffing at the SoFi Stadium in Los Angeles.

✓ 1 backup per 8 staff included ✓ Geo-located clock in & out ✓ Dedicated account manager ✓ Post-event recap report ✓ On-site supervisors every event
Pre-Event Chats
Client chat with you + our leads. Team chat with leads + full crew aligned on your brand.
Arrival
15 min early. Geo-located clock-in confirms your team is on site at the SoFi Stadium.
Venue Walkthrough
Stations, restrooms, water, and off-limits areas identified across the SoFi Stadium.
Assignments
Managers, captains, and leads align on team assignments and zone coverage.
Pre-Shift Briefing
All hands briefing — timeline, crowd expectations, brand standards, and how to succeed.
Set Up
Stations ready 30 minutes before guest arrival. Every position covered.
Execution
Guests arrive. Leads monitor crowd flow and adjust positioning in real time.
Breaks
Leads administer breaks per applicable labor law without disrupting coverage.
Corrective Action
Any issues handled discreetly by leads — never in front of guests or your brand.
Breakdown
Event space broken down after guest departure to your satisfaction.
Post-Shift Recap
Badges collected, team debriefed. Captains report detailed feedback to managers.

Elevate Client Feedback

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Robert N.

Top Notch Service

They were professional. Polite. Hard working. Friendly. And got the job done. Will definitely use them again.

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EK C.

It was a great pleasure that I can work with you. All Elevate members successfully led KCON. I hope everything goes as well in future events as it did this time! If i ever go to LA for events, I will definitely reach out to you :)

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Eugene R.

We were really happy with the team everyone was incredibly helpful and nice to work with. Thank you for selecting such professional people for our event!

SoFi Stadium Staffing Questions

Do your staff members have SoFi Stadium credentials? +
Many of our team members have worked SoFi events before and are familiar with the credentialing process. For new events, we coordinate directly with venue operations to ensure everyone has proper access before game day.
How do you handle the scale of major events at SoFi? +
We've staffed Super Bowl parties, playoff games, and sold-out concerts at SoFi. Our people know how to work in high-capacity environments—managing crowd flow, staying coordinated across multiple activation zones, and adapting when 70,000 fans change the dynamics.
What's your experience with suite-level hospitality? +
Our hospitality staff regularly works luxury suites and premium clubs at SoFi. They understand the service expectations—discrete, attentive, polished—and know how to interact with corporate clients and VIP guests appropriately.
Can you staff activations outside the stadium as well? +
Absolutely. We staff tailgate zones, parking lot activations, and the surrounding Hollywood Park area. If your brand experience extends beyond the stadium gates, we can cover it.
What happens if a staff member can't make it last minute? +
We maintain a backup roster of qualified staff who can step in on short notice. Given SoFi's location in LA, we can usually get a replacement on-site within an hour if needed.
Do you provide staff for both Rams and Chargers games? +
Yes, we staff activations for both teams, plus concerts, special events, and corporate gatherings. Our team understands the different crowd demographics and adjusts their approach accordingly.
How far in advance should we book for a game day activation? +
For regular season games, two weeks is usually sufficient. For playoffs, championship games, or major concerts, book at least a month out. The best staff get claimed quickly for high-profile events.
What if our activation runs longer than expected? +
We build flexibility into staffing schedules for SoFi events. Games run late, concerts have encores, and breakdowns take longer than planned. Just communicate with us and we'll make sure staff can stay as needed.

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